Location: Carolina Ballroom – Francis Marion

Bookstore tourism - organized trips to bookstores, styled after other themed travel (historic architecture, nature etc)

Location: Carolina Ballroom – Francis Marion

Jerry Kline- CEO, Innovative Interfaces, Inc. (III)

library "branding": picking up on the theme of bookstore tourism, is the library on the college/campus tour?

3 aspects to libraries:

1. Electronic resources / user behavior: 70% go to Google first; publisher content / Google Scholar. Libraries not getting credit for the information infrastructure (no one mentions library in face of e.g. Ebscohost, a library-provided resource

2. The place to go. INNreach-style collection expansion. Most patrons will wait the two days it takes to bring in a book through INNreach. Access to books is expanded, and the library gets credit for making books available.

3. Our books: (we just don't have enough books): 1 million books published per year; libraries typically buy between 1,000 and 50,000 books per year.

Libraries face a perception battle: customer awareness, customer service for today & tomorrow, marketing, the wisdom to know the difference between a trend vs. a fad.

Location: Carolina Ballroom – Francis Marion

Rick Anderson- Director of Resource Acquisition, University of Nevada, Reno Libraries (rickand@unr.edu)

Information has come abundant; attention more scarce. Earlier statement was "content is king"; now, "content is ubiquitous".

• Open Access: free, but "boutique"; content not necessarily relevant to populations served

• high % of new acquisitions are low-circ, laptops now a fixture --> in future, the cell phone?

• Journal inflation doesn't necessarily translate into library budget increases

• more laptops, more remote access --> fewer "warm bodies" in the library

• More free online info means a hard sell for materials budget

• Google Print --> OPAC flight (Google Library) --> implications for OCLC?

• same access will need to be purchased, faster easier access needed

• library budgets increasingly difficult to justify

• note: UNR has done away with serials check-in

Location: Carolina Ballroom – Francis Marion

Albert Joy (moderator), Acquisitions/Preservation Librarian, University of Vermont

Robert Behra- Senior Library Specialist, J. Willard Marriott Library, University of Utah

Rick Lugg- R2 Consulting

Letting the right things slide:

• stop checking in, stop claiming print periodicals

  • more input at fixing URLS in LinkResolver

• Tasks: shift from work-intensive areas:

• reduce the treatment of donor materials

• reduce/eliminate gifts

• simplify endowment fund structures

• reduce gift plates (i.e. reduce work-intense gift-plate production & processing)

• reduce the treatment of donor materials

  • --> cost over $65 per item when factoring in cost of space, selection time, processing time & system resources.

(11-11:15 parody skit)

Location: Carolina Ballroom – Francis Marion

Mark Sandler- Collection Development Officer, University of Michigan

Mary Sauer-Games- VP and Publisher, ProQuest

Tom Turvey- Strategic Development Partner, Google

Google Print (print.google.com)

• Publisher program: up to 20% of the book over a month's time. copy-and-paste, right-click disabled; inclusion is set up to

• make it impossible to recompile the whole title over time. Included content is provided by book publisher.

• Library program: public domain, links to O-P sites and WorldCat

• Library program in copyright: torn page, snippets only; band on search terms. Library/WorldCat; link to buy from amazon.com if in print.

• closing statement: Google Print meant to augment books, libraries, librarian, bookstores.

--> my follow-on thought: does something like Google Print have merit for locating available videos that have gone out-of-production?

Location: Colonial Ballroom – Embassy Suites

Carol Tenopir- Professor, School of Information Sciences, University of Tennessee

David Nicholas- Director of the School, Chair of Library and Information , City University, London

Gayle Baker- Professor and Electronic Services Coordinator, University of Tennessee Libraries

Eleanor Read- Social Science Data Services Librarian, University of Tennessee Libraries

• Types of Data Gathered:

• User data

• Surveys/academic staff

• library data requests --> deep log analysis, web-log reports

   

• 3 types of questions:

  • demographic, recollection, critical incidents of reading (losts, link-through to source)

• Compilation & Analysis:

• MySQL, Perl & CGI script, log files compiled monthly

• process data with Excel & SAS, extract, reformat, summaries & graphs

• purposes served:

  • Subscriptions management (# of simultaneous users) --> continuation decisions

  • Services management (campus, off-campus, wireless access)

• Issues:

  • Log requests for access, not session -- no detail once in database.

  • Undercounts: aggregated databases, bookmarked access, metasearches.

   

• Other sources of usage data:

• Vendor-supplied usage report (made available upon request) --> full-text; integrate subscription in vendor info

• ARL supplemental stats (should the numbers be challenged?)

• Request mode: delivery, format, time period, subscribed titles, all titles --> not COUNTER compliant

• COUNTER links: http://www.library.yale.edu/~llicense/ListArchives/0408/msg00043.html, http://www.projectCounter.org

   

• Other sources of information:

  • Link resolvers (e.g. SFX, Metafind), Metasearch engines (e.g. Meta Lib)

  • number of searches that may not count in metadata ez (e.g.?) proxy server

  • Deep log analysis *raw server logs; Ohiolink)

  • 4 use metrics: #items, pages, #sessions, #items viewed in a session, amount of time.

  • "items: list of pr contents, abstracts, etc.

   

• Data to be analyzed:

  • search navigational approach (search engine, journal list)

  • users: returnees, by sy of journal & subscription note, type of institution

  • Items viewed: 1, 2/5 or item viewed on-campus (monthly; 894000 extra

  • type of user, site penetration, returnees -- is the resource being used?

   

• Issues & Questions:

  • off-campus: data compromised by floating IP addresses and multi-user machines

  • what can we learn about methods used to find articles?

  • search engine popularity

  • engines tend to look at wide range of subjects & older indexes

  • caching distorts figures; session timeout (call soon(?)), IP, use # of metrics

Location: Laurens – Francis Marion

Dr. Michael J. Kurtz- Astronomer and Computer Scientist, Harvard-Smithsonian Center for Astrophysics

Michael Kurtz / Can Astronomy help solve the Open Access problem?

• ADS-CDS - ADS search (astronomy data system)

• Smithsonian/NASA ADS citation - data-mining technique

• publishing in astronomers' archovem not tied to journals per se; astronomers want info pre-print

• myADS ArXiv; has historically been collaborative

• Archive in print is point of publication for customer

• Effect of the ArXiv: money is not the issue in increased discretionary budget

• e-print translates into huge increase in article citation

• Astronomers want to read ASAP

• Astronomers preprint culture drives article need

• Danger in "brand loss" -- Astrophysics Journal (print version) is diminished by astro_ph -- may kill some of the value of the journal -- its prestige may be diminished by online scientific communities such as astro_ph. --> Proposed solution: journal publishers would be smart to put up their own pre-print version for free after acceptance or submission; use name (branding!!!) and link to its own journal website & current version.

• Scientists want to read: arXiv is a sycophantic organ; it would not exist without the journals themselves.

• Journal production cost-intensive non-proliferation vs. deep space / arXiv won't eliminate high journal cost

• SPARC consortium; COUNTER example pre-pub notification

• all important scientific research is published in pre-pub notifications

Location: Rutledge – Francis Marion

Norman Desmarais- Acquisitions Librarian, Phillips Memorial Library, Providence College

Robert Cleary- Assistant Head of Acquisitions, Syracuse University Library

• Showed examples and steps of importing invoice data into order records through Innovative Millennium Acquisition.

Thomson product development session

• managing knowledge base http://tscott.typepad.com -- courseware with "embedded librarian": collaboration & interface;

• marketing/relationship-building

• Data transfer protocols and rights issues: ONIX, EDIteur, DRM (digital rights management) and databases

• Discussion focused on web-based citation software and the scenarios for use.

• Discussion resulted in identifying three distinct user groups:

  • highly sophisticated online pre-print scientific online sharers & researchers

  • users with in-between skills, some web surfing and use of library resource and course-related online materials

  • returners to school in late adulthood, very uncomfortable with technology and not interested in learning new technologies

Location: Carolina Ballroom- Francis Marion

T. Scott Plutchak- Director, Lister Hill Library of the Health Sciences, University of Alabama at Birmingham

• shift from print to "e"

• new "relevance opportunities" in organizing the vast range of electronic resources

  • migration from  paper-intensive processing of print materials to working on link resolvers etc.

  • shift to technologically intense tasks & new needed skill sets.

• new research behaviors --> new library roles

Location: Carolina Ballroom- Francis Marion

Colin Steele- Emeritus Fellow, Australian National University

Scholarly monograph "Book to the future"

www3.isrl.unc.edu/%tEunsworth/NCRIS.html

www.googledebate.com

Blaise Cronin "Mickey Mouse and Milton"

Monograph is "symbol of tenure" rather than true medium for knowledge distribution

Open Access, e-presses, like IRs

--> dissertation --> EDI (raw data available freeonline) -- example: Amsterdam University Press features free online theses

California e-scholarship

ANU e-press (free online for Australian National Library)

- many downloads in Asia

The Spanish Lake, Monash University e-press, Sydney Univ Press electronic initiative

UTS e-press (University of Technology Sydney)

www.opensourcetext.org

www.la-press.com

Wikibooks "the future of the book"; Google Print and Long Tail (Long Tail links

http://www.google.com/search?q=%22Long+Tail%22+libraries&client=netscape-pp&rls=com.netscape:en-US)

shift from "content is king" to "convenience is king"

Taylor & Francis ebooks tr Oxford Scholarship Online

Trends: Maxi-Livres book-vending machine

Starbucks the future mobile office?

self-publishing (can buy an ISBN for $25)

(10:15-10:30am -- parody skit "the vendor visit")

Location: Carolina Ballroom – Francis Marion

Angela D'Agostino- Vice President, Business Development & Marketing, Bowker

Matt Dunie- President, CSA (Cambridge Scientific Abstracts)

Suzanne Bedell- Vice President and Publisher, Proquest

Tom Turvey- Strategic Development Partner, Google

Online Content / angela.dagostino@bowker.com

--> history of amazon.com asking for Bowker content; Bowker said no, amazon found other sources of online content --> implications for content producers? Future business models will need to target very specific clientele

--> Google Scholar online content / lack of hardin (?) --> greater exposure to content

Google Scholar can be found using the "more" button (both behind firewalls on the web)

full-text index snippets -- citation extraction

- commercial, hosting service (publishers, societies), public AHS, PubMed, etc

- traffic driven back to publishers

- access tiered (e.g. for entitled users)

- citation ranking element

- also linkage between Google Print & Google Scholar

index update, metadata for publisher, ranking for am..t (?) awareness, research, author name disambiguation (authority control!!), more citation extraction / normalization

documents in local languages

--> My question: Does Google Scholar have potential future Metafind role?

--> Cambridge Scientific Abstracts

Stakeholders: customers, users,staff

Factors: investments, risk, opportunities

Paradigm shift in business models?

Cost/benefit analysis

Costs: authentication, IT/content cost, distant from core

Benefits: Greater visibility/value, ad revenue?

--> Proquest: students more course-centric

Google Scholar partnerships with Serials Solution --> metadata, quality issue

Suzanne.Bedell@il.proquest.com

Location: Carolina Ballroom – Francis Marion

Stephen Abram- Vice President of Innovation for SirsiDynix

Bob Molyneux- Chief Statistician, SirsiDynix

Measuring success

Issues:

1) sustainability, our relevance

2) millennial user behavior

3) devinty (?) service

4) e-learning & distance education

5) justify in growth & preprit (?) -- measurement, not statistics

6) understanding the metadata (not chagins (?), usage patterns, info not data

7) Building community growth online

8) building for the future, not reparing the present

9) productivity / shifting staff resources

10) bucane (online?) print, eformat

11) budgets & fundraisers

Understand user behaviors; proofs, strategy/vision, knowing customers, "know customers like Walmart", "giving service like

Walmart", "as efficient as GE"

data charts, graphs

Information interview/imparting:

debate & argument (traditional, least desirable)

--> conversation (better)

--> narrative storytelling (best)

personas --> grouping for info-seeking behavior (Cynefin Centre)

ARL, ACRL, LibQual (www.libqual.org and www.arl.org/libqual/geninfo/faqgen.html), COUNTER

(http://www.library.yale.edu/~llicense/ListArchives/0408/msg00043.html, http://www.projectCounter.org)

Normative Data Project: http://www.libraryndp.info , www.libraryndp.info/ndp_contributors.html

AI component for data harvesting

Location: Colonial Ballroom West – Embassy Suites

June Ellen Groppi- Director of Marketing, University of Chicago Press

Tracey Sutherland- Executive Director, American Accounting Association

October Ivins- Consultant, Digital Content & Access Solutions

(for-profit publisher / non-profit societies --> are commercial publishers still "subsizing" money-losing journals with money-making activities for the sake of knowledge dissemination?)

Location: Atrium – Embassy Suites

Leo Walford- Associate Director, Journal Publishing, Sage Publications

HINARI / Leo Walford, Sage

HINARI - nutrition, health information, development: www.who.int/hinari/en

AGORA - nutrition

aginternetwork.org

Ethiopia has comparatively good access

Armauer Hansen Research Institute (AHRI)

NLM, Pubmed is partner for health, Agricola for nutrition & agriculture

Ebsco/CINAHL

National libraries in member countries are eligible for HINARI -- must register (e.g. Infomed is registered)

Location: Calhoun – Francis Marion

Ian Rowlands- Department of Information Science, Director of CIBER, City University London

Dave Nicholas- Director of the School, Chair of Library and Information Studies and Director of CIBER, University College London

Open Access

(e.g. OUP - disenfranchized virtual scholar)

CIBER; administered by NOP World

-authors want: to choose where to publish; peer review

-authors are brand-driven (incl. career prospects/tenure)

-archive pre-print, postprint, online manuscript submission

-is peer review sustainable?

is Open Access disruptive to current sustem? 53% said likely, 24% "don't know", 23% said unlikely.

good/bad? 42% said good, 23% said bad, 35% said don't know.

Open Access / licensed access analogous to easy tap water / bottle water

Reder facing CIBER studies: what happens when a journal goes Open Access?

OUP opened up web access to Nucleic Acids Research --> web logs of usage data

--> issues have bearing for the disenfranchised virtual scholar

http://www.slais.ucl.ac.uk/papers/dni~20050925.pdf

Location: Colonial Ballroom East- Embassy Suites

Bob Molyneux- Chief Statistician, SirsiDynix

Measuring NCES data (national data)

Impact studies Florida, St. Louis, South Carolina

How to measure the benefit: RA Fisher/Ken Stubbs (statistics) COUNTER, ICOLC

proxies: count the "easy" components that behave like the hard-to-measure components

historical statistical tidbid: volumes purchased in tandem with the Consumer Price index

- publishing output can be predicted by R&D investment from government

- intangibles can be measured by a measurable indicator

Example: developing counties pay a nominal fee so that the project (e.g. TEAL, HINARI) is valued

--> data analysis looks in terms of distribution (library-by case) (multi-level planes --> multiple regression)

Julian Simon, LibQual, (ARL survey, Institutional Research), Greg Hath ("employee#5", Sirsi database), Bob Molyneux

(this ended early, then went to the already-ongoing Open Access session by the British professors)

Beastly Breakfast on library statistics with Bob Molyneux

Location: Carolina Ballroom - Francis Marion

John Regazzi- Dean, Long Island University

STM Research habits survey results:

Librarians' first choice: ScienceDirect, ISI, Web of Science

Researchers' first choice: Google, Yahoo, Pubmed

Trade journals, regulations, technical papers, data integration

Core need: data cross-referencing/comparison/linking; (ABI/?notleg Compendium)

Crop design (decision? disiom[can't read]), climate, geography, pathogens

ad-based business model partnering with search engines

e-learning --> ancillary information services / not likely possible to be low-cost provider (cost of info/infrastructures)

Location: Carolina Ballroom - Francis Marion

Helen Henderson- Managing Director, Ringgold Ltd

Jim Mouw- Assistant Director for Technical and Electronic Services, University of Chicago

Richard Gedye- Sales and Marketing Director, Oxford University Press

Patricia Harris- Executive Director, NISO

James Mouw, University of Chicago (mouw@uchicago.edu) User identification (user groups, schools, programs, degrees, location,

ISI, Wok example)

NUC, OCLC code, RLIN, DOI, SAN, DUNS & S&P, Zip, Publisher ID, Agent ID, etc

users move around: IP, Shibboleth, Uer ID/password, edu trf

lists, groups, population, as needed (granular / non-granular as needed)

1957 (1987?) Simon Irving, Catchword, 1999 Assoc of Sb agents, 2002 OCLC rights & registry, 2003 NISO EDIteur, JWP, 2005

Ringgold

- Institutional Identifier - NUC & CLSI code (NUC=nmenomic code), NISO

- Ratification/implementation, ISO, NISO, EDIteur, ICEDIS, ONIX (know who is the party involved in transition)

- ILL: MARC & OCLC identifier, Location, SIL (ISIL? [can't read])

--> also: overlap with IAregistry in institutional identifiers (DOI as distinct identifier)

(registry is more than a database --> audrey@atypon.com, www.winggold.com)

(my interjected thought/question: Institutional Repository / IA registry -- trend or fad?)

Note: domain name registry is conspicuously absent from the list of identifiers

--> organizations structured; can have multiple parent organizations

Location: Carolina Ballroom – Francis Marion

John McDonald- Acquisitions Librarian, California Institute of Technology

Open Access

principal correlation analysis / multilinearity / factor analysis

http://library.caltech.edu/john/charleston/macdonald-usage.ppt

http://library.caltech.edu/john/charleston/macdonald-usage.pdf

Location: Carolina Ballroom - Francis Marion

Chuck Hamaker (moderator)- AUL Collections and Technical Services, UNC Charlotte

Peter Banks- Acting Vice President for Publications/Publisher, American Diabetes Association

David Goodman- Associate Professor, Palmer School of Library and Information Science, Long Island University

STM - problem is adequate distribution in current publishing model

hrhurie Pem[can't read] now 1,000,000+ articles

key people = authors --> branding issue

key: business sustainability; need return on investment and _growing_ return and up-to-date technology & distribution

Open Access: current models are not sustainable business models; also, STM societies' & university presses' goal is often to merely break even

Some publishers subsidize unprofitable journals from other activities --> practical issue: must have surplus for reinvestment.

Responsible for publishing: author/researcher, external research grants, university funding, internal grants, commercial sponsors.

publishers & libraries "unimportant"; crucial: author & reader

CIBER

Costs (univ & grants): if decentralized, would the cost be cut in half?

Publishing costs should not be at the personal cost of the author or reader

Archiving: need mirror sites for preservation (e.g. Alexandria, archive disappeared and no one knows exactly where the materials went). Also need mirror sites for protection from man-made disasters: e.g. Berlin was designated a scholarly archive, but war and ideologically driven damage hurt this archive of knowledge.

Good starting points: LC & NLM; other institutions need to hook on -- LOCKSS project (electronic example)

Open Access eliminates LOCKSS's layers of authorization and "handshake" --> what about rights?

Highwire cost: much of it is in administration of user restrictions

Access vs. archiving lng-term infrastructure --> checking of article versions (author submitted vs. final accepted version;

which one is online?): no quality control

--> not a simple supply chain but a living organism

When government funds much of the research: needed: balance between government research funding and propaganda/intellectual

control of information flow.

Location: Carolina Ballroom – Francis Marion

Tim Bucknall- Assistant Director for Electronic Resources and Information Technologies, UNC Greensboro

Articles Unbound

Open Access is free, but not all free journals are Open Access (DOAJ titles, AApps (Physics)

--> mostly, they're not in the online catalog. Presenter tested randomly chosen titles from several free-journal sources for

cross-referencing and listing in multiple access points.

DOAJ list: Animal Biodiversity, Animas, Australian Pr[can't read]

web lib (catalog and homepage), non-DOAJ, PNAS, American Journal of Clinical Nutrition, Economic Perspectives, African

American Archaeology newsletter

JournalFinder (free journals - only one was in DOAJ) -- some not in DOAJ because: local newspapers, not current (e.g. MO

Scientific American, [entagood-can't read] (e.g. BMJ), Choices (from UN - couldn't determine reason for exclusion)

- Highwire, FreeMedicalJournals.com, Scielo, J-Stage {not Jstor?-can't read], EMIS, EZB, etc.

(Library regional cooperation) -- Google lists their [ebs, can't read]

IR (institutional repositories) -- IR costs high: e.g. $285,000 at MIT, CanD100,000 Queens Univ, @200,000 Univ of Rochester, 2280-3190 staff hours at UOn [? - can't read]

Institutional Repositories (D-Lib Mag Jan.2005 (Foster & Gibbons), MIT DSpace

Public Library of Science

MIT is struggling to recruit content for its institutional repository --> ad-based

Institutional Repository --> good PR & grant possibilities

Issue: researchers want quality in their libraries' collections

SerialsSolutions can grab Open Access & free journals linked in databases such as e.g. ABC-Clio's link from databases (my question, what link to free journals? They weren't in America, History and Life when I checked 11-10-2005!)

Personnel/staffing patterns: electronic titles vs. print serials

macep[stop?-can't read] serials check-in, reallocate staffing toward new task spread

Allen Press allows Google to scrape its metadata

FreeMedicalJournals.com

UN, OECD, etc (Google) --> balance between free titles & ILL

Serials Solution should make available harvesting of more free journal sites

SILO (Spanish Science titles)

JSTAGE (Japanese)

European Mathematical Information Service, Euclid (Cornell/Math), Project Hearth (Home Economics site, also from Cornell)

frontload toward implementation costs / hardware & equipment