Does the introduction to the questionnaire reflect why the information is being collected?

Are the questions arranged in a way to draw the audience in?

Do they proceed in a logical sequence?

Do the questions ask for necessary and appropriate information?

Do the questions avoid biased language?

Are the questions clear and specific?

Are the questions neutral, exhaustive, and exclusive?

Have any questions been left out?

Does each question indicate the correct way to answer it (e.g. choose one, check all that apply, number from 1-3 with one being the most important factor)?

Are the questions focused and appropriate for the chosen audience? Do any seem to be time wasters or space fillers?

Does the layout and appearance of the questionnaire encourage the audience to complete it?

What can the writer of the questionnaire improve?